FuoriSerie: Maserati's customization program fulfills every wish. Thanks to the new program, vehicles from the brand with the trident can now be customized according to the buyer's individual taste. Thousands of possible combinations have been created with the three collections Corsa, Unica and Futura. These express the strength of the brand and represent its values, sportiness, elegance and innovation. New exterior colors and paint finishes, wheel and brake caliper colors, and specific interior combinations with different stitching colors and interior finishes are available to order now. "Break the rules" is a call to action that combines the attitude of trendsetters, style breakers and style makers with a bold new brand language. Maserati's FuoriSeries range is intended to be the blank sheet of paper on which customers can write their own stories, the means to give free rein to their creativity.Configuration
Corse collection: "No school like the old school". A race through the eras with a reinterpretation through luxurious racing finishes and time-honored colors. Inspired by the historic bodies of Officine Alfieri Maserati. Timeless style: vegetable tanned leather combined with modern finishes.
Unica collection: "Seize the day!" A reinterpretation of fast-changing trends in fashion, art and culture. For dynamic individuals who speak the language of "now." New interior with the color of the year and current color trends. (Rainbow) Contemporary: Reflects and interprets the current trends.
Futura collection: "The best is yet to come". Color as light with biolime, graphite blue and dramatic industrial tones. Committed to futurists, lovers of technology and new materials. For people who embrace change with enthusiasm and energy. Technology focused on improved performance and more sustainable materials.
Maserati meets CANOTWAIT, the Chinese streetwear fashion brand. By William Chan a famous actor, singer and trendsetter, the Ghibli Hybrid Love Audacious was born. May 20 is a Chinese love number that has the hidden meaning of "I love you" and on this day it is customary to celebrate love. So as an ode to this special day, the bold Italian performance meets the Chinese love inspired style. Love and Audacious was created by the sunrise and the magical Aurora light: A blend of burnt, decided violet with soothing and relaxing bluish hues. This color has long associated the concept of luxury and exclusivity, conveying an air of mystery and rarity. It is an experimental pink glass flake pigment that creates a digital effect following the current phigital trend. There is no better way to represent the extraordinary connection between a young and bold streetwear fashion brand and the bold spirit of Maserati.
Looking at Massimo Bottura's Levante Trofeo, the slogan is to the point: Explosion of creativity. He is Trident's brand ambassador and protagonist of Italian cuisine, who is a genius for bringing the best of the past into the future. In his mind, riding off-road, the Levante's natural habitat, is like action painting. By the end of those adventurous days, the cars' bodies were covered in mud splatters, or "racing scars", as Chef affectionately calls them. The Blu Stradale exterior of this FuoriSeries edition is painted with multi-colored splashes, which are also found on the interior inserts, center console and dashboard. The sportiness with elegance and innovation is combined here. The car is the sum of this collaboration, an explosion of creativity, a rare demonstration of freedom, expression and the visual impact of a life in vibrant colors.